Search Engine Optimization (SEO) helps your site appear at the top of Google. Your customers use and trust Google every day. If your business isn’t on the top, then you are missing out.
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SEO Ireland: 8 Myths You Should Be Worried About
It might come as a surprise to you just how common some myths surrounding SEO in Ireland 2016 are, so it is time to get rid of them. Whether you are a beginner or an SEO Expert, it is always good to be aware of the myths surrounding it to help you determine the ones that you should be worried about.
Here are the top 8 SEO Ireland myths:
Myth 1: SEO No Longer Works
This is one dangerous but popular SEO-related myth that ended up an urban legend popular in online communities. If you believe that SEO (Search Engine Optimization) is dead then think again. Algorithms that search engines use to determine rankings are not disappearing any time soon. It means that you may have to continue relying on SEO to maintain traffic and visibility to your website.
Myth 6: The Secret Sauce of SEO Is Keyword Density
Marketers that use SEO still struggle with the proper keyword density. In the past, keyword density used to be synonymous with good SEO practice. However, as the search engines keep on evolving, so does the SEO strategy. Keywords should still be part of optimization but the focus should me more on the content as opposed to the exact words. Only use keywords when it actually makes sense to do so.
Myth 7: Social Media Is Not a Big Influencer of SEO
It is easy to see why many marketers, especially with Search Engine Optimization Ireland, assume that social media has nothing to do with SEO since social traffic isn’t a ranking factor for SERPs. However, this does not mean that social media cannot influence your online presence. The usage of social media is increasing rapid and it has already begun that search engines use it as a factor to consider when determining rankings.
Myth 8: You Don’t Have To Optimise Your Images
Optimization becomes increasingly important as visual content increases and while it is a simple process, it is easy to forget when creating new content. Search engines don’t have the ability to actually view your images. It is up to you to provide the proper description to help them ‘see’. Use relevant keywords along with descriptive captions and titles such as ”SEO Expert Ireland”. Ensure that you fill in the fields of the description, Alt text, and title, since they all contribute to better visibility of your images in the search engines. Don’t forget that unique images have higher chances of being seen than stock images.
SEO Ireland is surrounded by myths and it is not possible to list them all. However, we have looked at 8 important SEO myths and some truths behind them, and there are alot more out there. Now that you know about these myths, you can now determine the ones that you need to be worried about and act accordingly by contacting the Number One SEO Company in Ireland!